Cutting out the media middleman.
Our media department just got even more effective by cutting out third-party programmatic vendors and managing their buys in the marketplace. Traditionally, agencies would have
Super Bowl Commercials
Reading Minds: Yet another Super Bowl Blog. You probably saw them popping up all over the place, starting immediately after the Super Bowl. Ads, articles,
Funnels Explained
Nice to meet you. Wanna get married? We’ve never really liked the term “sales funnel” or “marketing funnel” because it’s really just a slick way
AI wants my job. I can feel it in my bones.
As a copywriter, I’ve been a little worried that AI is gunning for my job. So, I’ve decided to make it (AI) look bad in
Vince Cullers: Pioneer
Ad legend Vince Cullers was not only creatively gifted, but he was also a black man trying to break into advertising after World War II.
Word users, what are you thinking?
We don’t get it. People, especially in larger companies, are presented with a superior option for generating documents, and yet they still choose Microsoft Word.
